Use a high-quality, professional profile photo.

Individuals shouldn’t use a logo or graphic for the profile photo. Choose a picture of yourself, not your business or brand.

And definitely don’t leave the photo blank. This is a fast track to getting your connection requests ignored.

Your LinkedIn profile performs best when people can see the real “you” in your profile photo. Treat it like you would any other profile picture on any other social network.

There are a handful of different scientifically-proven ways to have a great profile photo. Here’s the short list of do’s and don’ts:

Do:

  • Be sure to smile, and show your teeth
  • If you’re dressing up, go with dark-colored suits, and light colored buttondowns
  • Make sure your jawline shows a shadow
  • Crop the photo with either Head-and-shoulders, or head-to-waist

Don’t: 

  • No hats
  • No sunglasses
  • Avoid sex appeal